Building an online reputation is generally a good thing. For people to talk about your brand online, they have to know your brand exists. This is the “brand awareness” phase of any marketing strategy, and if people…
If you’re thinking about using video in your next marketing campaign, you’re ahead of the game. More than 500 million hours of video are watched on YouTube each day and video was predicted to make up 80…
Become a master of marketing by receiving our blog updates
straight to your inbox.
Think you have to work at a crazy cool digital media agency or leading technology startup to create a fantastic industry video? Think again! Industry videos are an amazing tool for almost any company in any industry.…
“Quality over quantity.” This is the guiding maxim of a hundred million creative arts courses, plus half as many parental monologues and content marketing strategies. But how could anybody argue against it? Even before you factor in…
It seems like every few years, the exact same news story rolls around on all our tablets: “Facebook Algorithm Change Destroys Small Businesses!” “Algorithm Alters On Instagram, Leaving Influencers Reeling!” “How Can YOU Beat The New Twitter…
After reading our blog (and virtually anything else ever written on the internet about video marketing) you probably know how valuable video marketing can be for your business. However, just because you know how powerful video marketing can…
Let’s cut to the chase—there’s a lot of misinformation out there about content marketing. Not everyone understands what content marketing really means, what it’s for, or why it works. The reality is that content marketing—which is a…
It’s time to celebrate! For the third year in a row, Lemonlight has earned a spot on the Inc. 5000 list, which recognizes the fastest-growing private companies in the US. Out of the media companies on the…
You got through your production cycle and created a spectacular video, but your video production process isn’t quite over. What do you do with the video you’ve made? The answer, of course, is to distribute it! But…
You’ve got a brand video. You’re starting to strategize exactly where and how to distribute it, and then you hit a wall – does your brand video actually belong on your homepage? Should you publish it on…
Let’s Talk About Videos
A producer will reach out shortly to explore video ideas for your brand.
