Product Video Production

Show off your product in all its glory.

Highlight Key Features

Highlight Key Features

Product videos allow you to showcase your product’s key features, unique selling points, and use cases.

Drive Sales

Product videos are aimed at driving product sales. Viewers can imagine themselves as the subject of the video and are more easily swayed to make a purchase.

Build a Connection

Product videos are typically doc-style productions. We’ll either focus on close-up shots of the product itself with voice-over narration, or we’ll weave in comments from your company’s founders or creators to describe the product.

Drive Purchase Intent

Product videos are most often shared as part of a website’s product page or e-commerce platform. However, they can also be used to drive purchase intent on social media or as a paid ad.

Product Video Production - Video Marketing 1
Product Video Production - Video Marketing 1
Product Video Production - Video Marketing 2
Product Video Production - Video Marketing 2
Product Video Production - Video Marketing 3
Product Video Production - Video Marketing 3

Choose Your Video Style

Check out the examples below to see what we’d recommend for your Product Video.

Doc-Style

Best for building a personal connection.
From $2,500
Timeline of 3 to 8 weeks*
Video Production Company - Documentary Video

Lifestyle

Best for attention-grabbing narratives.
From $10,000
Timeline of 5 to 12 weeks*
Video Production Company - Lifestyle Video

Curated

Best for integrating content types or using existing footage.

From $1,500
Timeline of 3 to 8 weeks*
Video Production Company - Curated Video

Animated

Best for explaining complex products and services.

From $2,500
Timeline of 5 to 10 weeks*
Video Production Company - Animated Video

Studio

Best for highlighting product features and details.

From $5,000
Timeline of 5 to 12 weeks*
Video Production Company - Studio Video

Not sure what style of video you need for your business?

Get in touch with our production team, and we can help you choose a style based on your industry and goals.

Get Started

Questions?
We have answers.

Unlike other production companies that focus on execution, Lemonlight offers expert recommendations to elevate your video marketing strategy. If you’re not quite sure what you need, we’ll ask a few questions in our initial consultation to make sure we point you in the right direction. We’re able to apply data and results from over 10,000 finished videos to align our approach with your goals.

Absolutely. While many of our clients rely on our video expertise to come up with a creative concept, others already have a brief and just need an execution partner. We’ve had success with many world-class companies that already had detailed briefs when they started working with us. In these cases, our role is to bring your creative vision to life and exceed your wildest expectations. And yes, we always deliver.

The short answer is that you can publish your video pretty much anywhere! We’ll work with you to discuss a distribution strategy that aligns with your goals. Our clients commonly share videos on website and product pages, social media platforms, OTT (streaming) channels, Broadcast TV, and any number of other places that work with their video marketing strategies. For more info, check out this article.

This really depends on your goal and your budget. One video is infinitely better than no videos, but as you can imagine, a series of videos is often even more effective. Clients often make the mistake of trying to fit tons of information into one video, which can overwhelm and frustrate viewers. We always recommend sticking to one key goal/focus per video. Our Producers will work with you to come up with a strategy that makes sense for your organization’s goals and limitations.

Your project’s timeline will depend on a number of factors, like how many videos you’re creating, your video length and complexity, and how quickly your team can provide feedback throughout the process. Generally speaking, a typical production can take anywhere from a few weeks to a few months to complete. We can often accommodate rush turnarounds, so make sure to share any deadlines with our team so we can create an appropriate timeline.

No! We’ll handle all of these pre-production details for you. If you have specific actors, locations, or props in mind, we can almost always incorporate them into the project. But, if not, we’ll tackle these logistics steps so your team doesn’t have to. The only exception is product videos, where we’ll need a sample of your product to film.

We understand that life happens and sometimes, production plans need to change. Let your Project Manager know ASAP if you need to reschedule or change any details around your production date. Our team will work with you to discuss options and will share any rescheduling fees for last-minute changes.

We have expert local production crews in over 70 cities worldwide. These teams are fully vetted by Lemonlight and will deliver the same great experience in every location. Check out a map of our operating areas here, and feel free to reach out if you’re unsure whether your area is covered.

Our expert local production crews are the secret to our global success. These teams are fully vetted by Lemonlight to ensure that we deliver the same great experience anywhere in the world, and they’re world-class at what they do.

* Production times may vary depending on the project, and the displayed timelines are an average. Rush projects are available for a 20% additional fee.