We talk a lot about video. (Makes sense, right?)
But we often talk about video like having one will automatically solve all your marketing woes – get you more visitors, engage your audience, increase your sales. But the truth is, providing valuable content throughout the customer journey is really what your content’s aim should be.
That’s why creating strategic, creative videos as part of a series is so crucial.
We partnered up with Courtney Purchon, Head of Marketing at SproutVideo, to bring you a webinar outlining just how essential the right video series strategy is to accomplishing your goals.
One video alone may not reach your audience at all the crucial touch points, so we’re helping you optimize your video strategy, no matter what your goal is. Whether you’re trying to attract brand new visitors to your website, engage users who already know who you are, nurture those same users toward a sale, or just delight past customers and provide some added value to their purchase, a video series is the way to keep them coming back for more.
In addition to breaking down the customer journey in detail, we’ll also show you:
- The types of videos that work best at every stage of the journey.
- Useful examples you can emulate.
- Some clever tips and tricks to make your videos go further.
- And more!
Don’t miss it! It’s all happening Wednesday, March 20, 2019 at 11 a.m. PST. We’ll see you there!