4 Ways to Drive Your Digital Strategy with Facebook Video Ads
You know social media provides essential channels for maximizing digital marketing efforts. But what types of content are most effective on which platforms? From my view as a player in the video production and distribution game, I…
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3 Ways to Optimize Your Video Advertising Strategy on Facebook
Finally, you can use Facebook videos to make real money. Facebook is clearly taking video seriously as an advertising resource, as it should. While Facebook videos have historically been free of advertisements, following last year’s announcement that…
How Brands Can Capitalize on Facebook’s Mid-Roll Ad Launch
If you’re on Facebook, you may have noticed advertisements kicking up in the middle of videos in your news feed. With the introduction of mid-roll ads at the beginning of this year, Facebook is making a move…