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60 Video Marketing Stats You Need to Know in 2018

It’s no secret: Video marketing is here to stay. From interactive video to augmented reality, the video technology landscape is changing drastically, and users are engaging with visual content more and more. That means the opportunity to…

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How to Create a Video Marketing Strategy

You know you need to make videos for your business, but deciding what videos to make and what to do with them after you’ve created them can be a little trickier. It’s all about having the right…

Lead Nurturing: What It Is and How to Do It

After attracting potential customers to your brand with a compelling video, and engaging them with additional supporting video content on your website, you’ve successfully convinced a prospective lead to sign up for more information. Now what do…

The Buyer’s Journey: Why You Need More Than One Video

I don’t know about you, but whenever I hear the term “buyer’s journey,” I always visualize images of bright-eyed, ambitious, everyday folk embarking on a long, meandering expedition through perilous obstacles in pursuit of an epic quest…

8 Reasons to Add Video to Your Content Marketing Strategy

Adding video content to your marketing strategy can seem daunting – we get it! Although video is rapidly becoming the most powerful form of advertising, incorporating video takes time and money. If you’re still looking for that…

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