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Video in Email: How to Maximize its Impact

If your brand wants a generous return on investment (ROI), there are few better methods than video.  A thoughtfully-crafted video strategically placed in branded media, be it your company website, Twitter, or even an email, can have…

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The 12 Brand Archetypes Illustrated With Video

You may have heard the idea that corporations are people, at least when it comes to certain legal rights. Of course, we know better. Companies are just companies—right? Well, yes and no. Even though companies aren’t technically…

Top 5 Video Marketing Tips for Vacation Rental Hosts

Renting out property short-term is becoming increasingly popular as a side business. Want to make sure potential guests notice your vacation rental property? Then a savvy vacation rental marketing strategy should be at the top of your…

How to Build a Content Marketing Strategy from Scratch

There are millions of people in the world who would be thrilled to buy what your company sells. That statement might sound like an exaggeration, but given the global population, it’s a near statistical certainty. Even if…

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