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3 Tips from this Subaru Commercial You Need to Start Using

As consumers of television and internet, we see commercials all the time. There are good commercials, great commercials, and downright terrible ones. Usually, a good commercial will use one of three techniques to hook the viewer in:…

Viral Video: How the LA Chargers Killed It on Twitter

Stock footage sometimes gets a bad rap for being cheesy, fake, or just plain bad. But when used correctly, stock footage can be a lifesaver (or a screensaver) that helps you get across an idea visually without…

Donald Glover and the Art of Creating a Memorable Ad Campaign

If we were to label 2019 anything, there’s a very strong case to be made for “Year of the Donald.” No, not that Donald. We’re talking about Donald Glover, the multi-talented, multi-Grammy, multi-Emmy winning singer-writer-actor-creator known for…

How Apple’s Latest Commercial Leaves You Wanting More

While content marketing is a very effective driver of lead growth for your business, you may find yourself wanting to expand your video marketing efforts to include projects with a slightly larger scope. For example, you may…

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7 Takeaways from Apple’s Latest Promotional Video

On Monday, arguably one of the most important tech companies in the world unveiled one of their most anticipated new projects to date: the Apple TV+ streaming service. Offering original programming, as well as channels to connect…

3 Tips to Help You Nail Your Next Lifestyle Video

Let’s be real. You have the best brand on planet Earth. Your brand’s passion for environmental responsibility is so awesome, and is probably helping to save us all from extinction 10 years from now. Unlike some companies…

How Škoda Turned a Big Idea into a Viral Video

This week, Czech car company Škoda unveiled a new video ad featuring ‘Doug the Dog,’ a giant sheep dog just trying to live his larger-than life as a dog that weighs one ton. In short, it’s adorable.…

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