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How to Create an Effective Video Marketing Strategy

These days, more and more business owners are realizing that videos are an incredibly effective way to advertise their product or service. To ensure that you can make the most of this advertising mechanism, it’s important to…

Team Member Spotlight: Meet Lizzy Marlow

Here at Lemonlight, our employees are one of a kind. Our Marketing Manager Lizzy Marlow is no exception! A Florida-born marketing guru, she’s a valued member of the Lemonlight family. Learn more about Lizzy in our Q&A…

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#Tagging for Success

If you’ve spent any time on social media over the past few years, you’ve seen people “hashtag” (#) words, phrases, and acronyms. They may have looked something like this – #tbt #WCW #love #photooftheday #motivationalmonday. While hashtags…

How Can Online Video Distribution Benefit My Small Business?

We’ve all seen commercials on television. One second, you’re watching your favorite drama, sitcom, or sporting event, and the next, you’re singing along to that annoying pizza commercial jingle, while simultaneously contemplating ordering pizza for dinner. If…

4 Ways to Use Your Video to Drive New Customers

You have your perfect video that everyone is happy with! Now use it anywhere, at any time, for any reason. Your video can pay off infinitely in a variety of ways. Now let’s think about how to utilize your…

How to Measure Your Advertising Results

Now that you know what a PreRoll Ad is, you’re probably wondering how you track its success! Well, you’ve come to the right place. Here’s the simple guide to measure your commercial’s success. Whenever someone clicks on…

How to Prepare for Your Interview

Your interview is coming up and you’re most excited, but also a little nervous. Take a deep breath. We’ll calm all of your nerves with these interview tips! The most important thing to remember is to be…

Get Excited: Cool Facts About Video Marketing

It is fairly common knowledge that humans have an emotional connection to visual storytelling, and video marketing is no exception! The success stories of videos that have gone viral are legend. As technology has advanced, we’ve simply come up…

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Give us a call at 310.402.0275