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Modern Video Marketing: Navigating an Ocean of Possibilities

Videos are quickly becoming requisite for showcasing your brand, just like websites before them. Forget about those heavy, expensive video cameras used 20 years ago back when websites were the latest and greatest emerging marketing tool for…

How Many ‘Hats’ Have You Tried on at Your Company?

As an entrepreneur, you probably feel as though you’re responsible for a million different aspects of your business. It’s your vision after all: You created it. Who else could possibly be better suited than you to make sure…

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Top 10 Reasons Your Business Needs a Video

If you want to reach people today, you have to deliver your message in a way that’s fun, informative, and visually interesting. Video reaches people in a way no other medium can. Let’s look at the top…

Which Videos To Incorporate Into Your Email Marketing and Why

Many people create videos for their website and social media. But did you know that incorporating video into your email can really boost your stats? Simply putting the word “video” in the subject line will boost open rates by 19% and click-through…

Why Lemonlight?

This blog is part of our ongoing FAQ series. Have a question? Submit here and we will answer it! You never know, you may also get featured! Video content is important for your business. Even more important? Good video content. We believe that…

The 8 Essential Videos You Need For Your School

Creating videos for your school is not only the best way to bring your campus to life, it’s the best way to reach your target audience. Young people love watching videos. In fact, millennials watch online videos over two…

How Long Does the Video Production Process Take?

We know you hear us talk all of the time about how important a video is for your brand, but what does it actually take to create your perfect video? At Lemonlight, we have cultivated a specific process to…

Video + Marketing = Video Marketing?

To help you understand what video marketing is, we decided to break it down for you! Video: the recording, reproducing, or broadcasting of moving visual images. Marketing: the action or business of promoting and selling products or services, including…

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Give us a call at 310.402.0275