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How Video Captions Help Attract and Engage More Users

Video is quickly overtaking all other forms of content as the top dog when it comes to attracting and engaging viewers. Over half a billion people are watching video on Facebook everyday and one third of all…

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Want to Make the Best Possible Video? Here’s How

You know you need video. There are all these video statistics touting the power of video and video is basically everywhere you turn – on websites, social channels, in email, there’s even a funny video GIF for…

Learn How to Livestream with these 8 Best Practices

It’s OK, you can admit it. You maybe don’t know what live streaming it. Obviously you understand the general concept – it’s live – and you know you need to do it because it’s good for audience…

Video Marketing 101: The Evolution of Vertical Video

It’s no secret: people are consuming information through mobile platforms more than ever before. According to The Telegraph, 2016 marked the first time in history that more users accessed the web through mobile devices than through desktops.…

Convert Better: How to Use CTAs in Your Next Video

What better way to get someone to perform a specific action than by telling them? In person, asking nicely is probably your best bet. But online, you have to be clear and direct, especially as a marketer…

Great Video Marketing Starts with the Script

Think about your favorite movie. It could be a classic, like Casablanca, or modern masterpiece, like Pulp Fiction. These movies have amazing cinematography and great acting, but one of the key elements that makes them so great…

8 Most Engaging Commercials of 2019

A good commercial has the power to totally elevate or sink your brand. From “Wazzzup!” to “It gives you wiiiiings!”, commercial taglines, catch phrases, jingles, and cameos naturally become a part of history, and when done right,…

7 Expert Tips for Creating a Viral Video in 2019

It’s every company’s dream to create one video – one amazing, funny, unexpected, shocking, minute-long video – that becomes as viral as that infamous Dollar Shave Club video or as laugh-out-loud funny as good ol’ Chuck Testa.…

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