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Video Marketing Made Easy: 
The Ultimate Guide

If you’re here, it’s because you know the importance of video marketing. Brands can no longer get by using written content and images alone — nowadays, that’s uninteresting and unengaging for consumers who are inundated with live…

Native Video Advertising: How to Transform Your Ad Strategy

If you’re not sure what native advertising is, you’re probably the prime target for these ads. More powerful than most other forms of advertising, which can be obvious and intrusive, native advertising is subtle and can fly…

Does Your Blog Need Video? The Not-So-Shocking Answer

If you’re not communicating with your audience using video, chances are, you’re not communicating with your audience at all. If you want to deliver a message, video is key, and more people will actually retain that message…

Video Advertising on Facebook: Best Practices You Should Know

Facebook advertising needs no introduction. Everyone knows about Facebook ads and everyone has an opinion, especially after the onslaught of scandals back in April. Love them or hate them, Facebook ads have rightfully been a go-to marketing…

How To Optimize Your Ecommerce Pages with Video

You know your brand video belongs on your homepage, on your social media pages, and in your product ads, but can video help you convert users directly on your product pages? When your video showcases in detail…

Video Advertising on YouTube: Best Practices for 2019

Ah, the beauty of YouTube. You wouldn’t know it based on its humble 300K views, but badday.mpg is actually one of the internet’s first viral videos. When the video started circling back in 1997, badday was shared…

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3 Essential Ways Video Helps You Build Brand Loyalty

As an agency or marketer creating content for your clients, you’re constantly thinking up creative ways for them to stand out from the crowd of competitors begging for their customers’ attention. At Lemonlight, we strive to create…

How Will Video Help SEO Ranking?

You’ve heard the term search engine optimization (aka SEO) a million times. But did you know adding video to your website can drastically improve your SEO efforts and drive more people to your website? It’s true! Video…

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Give us a call at 310.402.0275