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Video Advertising on YouTube: Best Practices for 2019

Ah, the beauty of YouTube. You wouldn’t know it based on its humble 300K views, but badday.mpg is actually one of the internet’s first viral videos. When the video started circling back in 1997, badday was shared…

3 Essential Ways Video Helps You Build Brand Loyalty

As an agency or marketer creating content for your clients, you’re constantly thinking up creative ways for them to stand out from the crowd of competitors begging for their customers’ attention. At Lemonlight, we strive to create…

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How Will Video Help SEO Ranking?

You’ve heard the term search engine optimization (aka SEO) a million times. But did you know adding video to your website can drastically improve your SEO efforts and drive more people to your website? It’s true! Video…

Everything You Ever Wanted to Know About Product Video Ads

When it comes to advertising your company using video content, what’s the first thing that pops into your head? A traditional television commercial? A comedic viral video hit? How about an explainer video that breaks down your…

8 Expert Tips to Optimize Your Video for SEO in 2019

Video has countless benefits to your ROI. From helping explain how a product works to providing the final information that can close a sale, video is one of the most effective mediums for communicating your brand’s messaging.…

Publish Your Video On These 5 Pages to Make More Sales

By now, you hopefully know you should add your video to your homepage. Putting your video on your homepage ensures you effectively communicate your message to your most top of funnel visitors. But there are so many…

Are You Taking Full Advantage of Social Media?

We outline how some lesser-used social media platforms can help you reach your target audience. Did you know there are social media platforms other than Facebook, Youtube, Twitter, and Instagram? In social media marketing, we typically focus…

7 Ways Video Advertising Changed in 2018

This year has been huge for the world of video marketing. From new technology to changing consumption habits, video is changing the way we interact online, which has huge benefits and challenges for marketers in every field.…

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Give us a call at 310.402.0275