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How to Turn Customers into Brand Evangelists with Video

It’s no secret: most business put all their attention in the wrong place. Tons of money is spent attracting new customers and growing brand awareness when new customers don’t spend nearly enough to really make the effort…

Curious About LinkedIn Live? Here’s the Latest Scoop

Facebook and Instagram have been killing the livestreaming game, and now, LinkedIn is joining in on the action. LinkedIn just announced the launch of LinkedIn Live, their new broadcast streaming video service and their answer to Facebook…

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Want to Make the Best Possible Video? Here’s How

You know you need video. There are all these video statistics touting the power of video and video is basically everywhere you turn – on websites, social channels, in email, there’s even a funny video GIF for…

Convert Better: How to Use CTAs in Your Next Video

What better way to get someone to perform a specific action than by telling them? In person, asking nicely is probably your best bet. But online, you have to be clear and direct, especially as a marketer…

8 Most Engaging Commercials of 2019

A good commercial has the power to totally elevate or sink your brand. From “Wazzzup!” to “It gives you wiiiiings!”, commercial taglines, catch phrases, jingles, and cameos naturally become a part of history, and when done right,…

5 Creative Video Promotion Strategies for 2019

By now, you probably know every single place you can post your video – Facebook, LinkedIn, Twitter, YouTube, your website, your ecommerce pages, you email newsletters, your sales sequences, and more (and if you don’t, check out…

Breaking Down Social Video Marketing in Just 5 Minutes

Video marketing on social platforms is arguably one of the toughest marketing topics to tackle, thanks to constantly changing trends in content, specifications, platform requirements, popularity, you name it. But it’s also one of the most important…

How to Hire the Perfect Video Marketing Agency

You’ve learned everything there is to know about crafting the perfect video strategy. You’ve got story content ideas, a set budget, and precise goals in mind, with the proper KPIs to boot. The only thing left? Hiring…

The 5 Most Crucial Tips for Effective Video Storytelling

Think about the last good movie you watched. You probably remember the characters, the conflict, and the plot in plenty of detail and can recount exactly what happened without missing  a beat. This is the power of…

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