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Best Video Lighting Tips for Your Next Production

When you see a bad, low-quality video, it’s hard to put your finger on what exactly makes it bad. Honestly, it can be anything from the sound, to the camera angles, to poor acting or artistic direction.…

11 Viral Videos and the 8 Traits That Made Them Successful

Your video goal should never be to “go viral.” Aiming only for video virality means you’ll more than likely end up with mediocre content that doesn’t meet your high expectations. That being said, hoping for high engagement,…

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The Growth of Episodic Content: Your Starter Guide

Have you heard about the fall of television as we know it? With streaming taking over our collective psyche, more people watching videos on their mobile devices than ever before, and cord cutting hitting a record high,…

Is Shortform or Longform Video Right for You?

You work for a brand that’s trying to nail down their video strategy and you’ve been tasked with figuring out what type of video will drive the most revenue. You start by researching – you know all…

5 Tech Industry Videos That Will Inspire You

Technology companies have been taking advantage of video marketing for ages now. From Apple’s iconic 1984 commercial (say what you will about the irony of the video today…) to modern-day animated explainer videos, most tech companies know…

7 Tips for Getting the Best Interview You Possibly Can

Interview footage can make or break your brand video. That’s why it’s crucial that your interviews go well, that you ask the right questions, and that the person you’re interviewing feels totally comfortable when they’re in front…

10 Best Video Production Apps You Need to Start Using

Yes, we’re an on-demand video production company, and it’s probably not in our best interest to give you tips and tools that’ll help you create your own videos. But that’s just how we roll. The truth is,…

What Kind of Video Do I Need for My Business?

You know your company needs a video, but figuring out what kind of video is right for you can be tough. You might have creative ideas in mind, a specific song you want to use, or some…

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