When it comes to casting for your marketing videos, you might feel somewhat limited. Maybe this is your first time creating a video for your company and you don’t know what you’re doing. Maybe you’ve always used…
After reading our blog (and virtually anything else written on the internet ever about video marketing) you probably know how valuable video marketing can be for your business. However, just because you know how powerful video marketing…
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National TV campaigns are notorious for celebrity spokesmen. Whether it’s names like John Cusack, Samuel Jackson, or Jon Hamm lending their voices to a car or a bank brand, or Matthew McConaughey in all his glory waxing…
When you set out to create your company, what was your goal? To help people with a problem by providing your service as a solution? Or just to create something cool, then find the right people who…
Let’s face it: In 2019, we consume so much media online that it is all getting pretty predictable. Ads these days, especially video ads, need to do a lot to stand out. There’s only so many beautifully…
Content marketing as a household concept is still relatively new, even if it’s been around as an actual tactic for a long time. But educational content marketing in particular has gotten a big boost in recent years,…
It seems like it should go without saying, but knowing your audience is one of the most important aspects to successfully using video marketing for your business. We put a lot of emphasis on knowing your company’s…
You’re looking out over a sweeping landscape from an aerial view, mesmerized by the heights and gorgeous cliffside forest below you, when an epic, Morgan Freeman or David Attenborough style voice booms out from somewhere behind the…
“Someone help! My screen’s been captured!” Sound familiar? Hopefully not! Not only does that sound like a terrifying ransomware horror story no one should have to experience, but it also has nothing to do with screen capture…
The 2019 Cannes Lions International Festival of Creativity, the prestigious awards ceremony honoring creativity in marketing communications, just ended a few weeks ago, but the award-winning, buzz-worthy ads have still been circulating the internet among impressed ad…
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