As a brick and mortar retailer getting into video marketing, you’re probably asking yourself an important question: what type of videos should we create other than commercials? While commercials, especially local TV commercials and highly geo-targeted video…
You have probably at some point in your life walked away after watching an inspiring video, episode of TV, or movie in the theater, and been totally blown away by the visuals. Not necessarily by some amazing…
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“How did I become such a success? I’m so glad you asked…” Although we’re sure you’ve had to prepare for press interviews in the past as a CEO or spokesperson for your company (or at the very…
This sound familiar to anyone? “Time is running out! We only have five days left to reach our goal of reaching $10,000 in donations so we can bring our latest self-charging, fully sustainable, totally reusable, smartphone utility…
Video marketing in 2019 is all about being creative with the format. By now, most viewers and would-be customers know they’re going to be served ads online, and they’re pretty familiar with the type of ads to…
Instagram is a great social network for your video marketing efforts. For starters, it’s a visual-based platform where pictures and videos are the only type of content you can post. Even though Instagram started as pictures only,…
Video marketing for your business used to mean creating one video for your company and posting in a single location. Today, video marketing is about utilizing your video content in as many of your marketing efforts as…
We talk a lot about the “why” behind your video marketing. That’s because the why is the most important part of any story, especially when you’re telling a story visually. When you’re focused on the why, you…
Don’t you love those six-second bumper ads on YouTube? You know, the ones that pass by in a flash so fast that you almost forget you see them at all? So much better than those tedious 15-…
Inevitably, someone on your video marketing team is going to come up with a “controversial” video idea. We’re not talking about offensive ideas that should never be thrown out in a marketing brainstorm meeting, but a video…
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