While content marketing is a very effective driver of lead growth for your business, you may find yourself wanting to expand your video marketing efforts to include projects with a slightly larger scope. For example, you may…
In the world of social media activism, it feels like any old Tweet can be just as politically motivating as an old-school public awareness campaign. But if you really want to fire up your marketing AND make…
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Let’s be real. You have the best brand on planet Earth. Your brand’s passion for environmental responsibility is so awesome, and is probably helping to save us all from extinction 10 years from now. Unlike some companies…
This week, Czech car company Škoda unveiled a new video ad featuring ‘Doug the Dog,’ a giant sheep dog just trying to live his larger-than life as a dog that weighs one ton. In short, it’s adorable.…
One of our favorite holiday is right around the corner. No, put your easter eggs away. We’re talking about April Fools’ Day! Whether you hate it or love it, you gotta’ admit: pranks are amazing when they…
We’re always looking for inspiration from around the internet and we do our best to keep up with what our fellow creators are up to. That’s why, when something makes a splash in the video world, we’re…
When creating multiple videos for your business for social media (or anywhere, really), you’ll oftentimes find yourselves making and testing very different videos to target very different demographics or achieve very different marketing objectives. That’s where having…
There’s no dispute: video is the best tool to quickly grow your business. Consider these remarkable stats: Marketers who use video grow revenue 49% faster than non-video users. Social video generates 1200% more shares than text and…
Know the popular saying, there’s more than one way to skin a cat? We want to update this ugly adage to something more palatable, like – there’s more than one way to market your company with video…
Have you ever wondered how some videos capture that perfect “awe factor” that instantly inspires its viewers, while others just fall flat? It can sometimes feel like, unless you spend hundreds of thousands of dollars on your…
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